Domino’s Dominates The Social Game
Image from: Pizza / Shutterstock In today’s digital environment, we crave convenience, simplicity, ease of purchase (and pizza, of course). Brands are challenged to provide a convenient experience and...
View ArticleSearch Share: Battle of Pizza
Image from: Pizza / Shutterstock For this week’s Search Share feature piece I wanted to look into the Restaurant and Dining category on Compete PRO. While it’s always on my mind, one thing that jumped...
View ArticleForget Anchovies, Hold the PPC! SEO Management Helps Pizza Company Deliver to...
After traveling through Europe on vacation the past couple of weeks, nothing said I was home more than grabbing a slice of New York pizza! Deciding to do a blog post on the topic, I wanted to find out...
View ArticleGot the Munchies?
Domino’s Pizza ran a national promotion with Groupon on 4/20 that offered a large pizza with up to 10 toppings for $8 – much to the delight of one particular behavioral segment. This deal didn’t...
View ArticleBig Game Ads Increase Reach for Advertised Websites… They Also Induce Hunger
Obviously we have all heard the banter and rage about commercials from the Big Game. I decided to check out Adweek to see how they ranked the top 5 spots and how each spot faired in daily reach. The...
View Article